Weekly Connections with Brian Lafontaine July 27, 2025
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Jim Vogel, Founder and Chair of the Lake Norman Small Business Network, is the epitome of his now famous motto: Know-Like-Trust. In August 2014, when he moved to the Lake Norman area, free business networking groups didn’t exist. He wanted a group that would be welcoming to all kinds of small business owners and professionals, both large and small. He started with 8 people at the Waterbean in Cornelius. The group grew so rapidly that needed a bigger place. They moved to Old Town Public House (OTPH), also in Cornelius.
“We are a completely different model from other networking groups. It’s called servant networking—a derivative of servant leadership. Give something of yourself asking nothing in return.”
—Jim Vogel
The Wednesday 9 am morning meetings are now so popular that as of May 8th, they will be meeting at Brick Row. Located directly behind the Cornelius Police Department, the new address is: Brick Row 19725 Oak Street #9. Cornelius, NC 28031.
First Fridays 5:30 p.m. Bin110 19712 One Norman Drive #110 Cornelius, NC 28031
Final Thursdays 5:30 p.m. D9 Brewing Company 11138-C Treynorth Drive Cornelius, NC 28031
Vogel and other members have been the driving force behind the Skilled Trades Education Fund which gives money to CETI for high school graduates entering the electricians trade. The money is used to provide a tool box and tools, shoes, shirts, and textbooks to young men and women who can’t afford them. The money is raised by member donations and sales of LKNSBN promotional items.
Vogel is the Coordinator of the LKNSBN Blood Drive. The blood drive occurs 4 times per year. The next one will be at the Harris Teeter Antiquity location in Cornelius, on June 13th.
Chair of the Marketing and Communications Division, Vogel serves on the Board of Directors, of the Lake Norman Chamber of Commerce.
Founded in July 2011, Vogel started I.M.U Social Media to serve small business owners, start-ups and professionals with social media content and marketing on a reasonable budget.
“Many small businesses are not doing it, do not want to do it, do not know how to do it, but know they need it because their competition is there.”
—Jim Vogel, Owner, I.M.U.
Identity, Message, Understanding (I.M.U.) He provides fresh content and marketing strategy for Facebook, Twitter, Instagram, LinkedIN, Pinterest, and Google My Business.