George Paul III, Author at LKNConnect Community

Translating Google into Strategy: Explaining How Google My Business Works

May 17, 2021

Note: This is the second article in a series about Google search performance. You can read the first article in the series, Translating Google into Strategy: Google Search Performance –…

Translating Google Into Strategy: Google Search Performance — Gathering Data about Your Business’ Online Presence

May 3, 2021

Note: This is the first article in a series about Google search performance. – Hanna Schoenrock, Managing Editor Where we’ve been and where we’re headed Previous series: understanding the monster…

BRANDING: Taming the SEO Monster – Sound SEO Strategy

April 6, 2021

Note: This is the final article of 6 in the series, Taming the SEO Monster. Part 1, Understanding the Beast, Part 2, Forms of Searches, Part 3, Incorporating SEO in…

BRANDING: Taming the SEO Monster – SEO on A Budget

March 23, 2021

Note: This is the 5th article of 6 in the series, Taming the SEO Monster. Part 1, Understanding the Beast, Part 2, Forms of Searches, Part 3, Incorporating SEO in…

BRANDING: Taming the SEO Monster – SEO Tools

March 9, 2021

Note: This is the 4th article of 6 in the series, Taming the SEO Monster. Part 1, Taming the SEO Monster, Part 2, Forms of Searches, and Part 3, Incorporating…

BRANDING: Taming the SEO Monster – Incorporating SEO in Your Website

February 23, 2021

Your website is where you should spend the most time doing SEO. The good news is that if you haven’t done any of this, it’s never too late to do…

BRANDING: Taming the SEO Monster – Forms of Searches

February 9, 2021

Taming the SEO Monster—Forms of Searches Taming the SEO monster requires a basic knowledge of the types of searches that take place so you can optimize your content for it.…

BRANDING: Taming the SEO Monster

January 26, 2021

Taming the SEO Monster—Understanding the Beast To some, search engine optimization — SEO as it’s called, is as menacing as the Chimera Bellerophon fought in Greek mythology. What is it?…

Branding Solutions: Business Adaptability During COVID-19 – Part 3 of 3 – Self-Care

December 28, 2020

One of the things that increased because of COVID is alcohol consumption. I actually recall seeing a line out the door and around the block at my local ABC Spirits…

Branding Solutions: Business Adaptability During COVID-19 – Part 2 of 3 – Leadership

December 14, 2020

Red alert, battle stations! When all is going haywire people look to leadership for both reassurance and direction. Don’t be like the captain who abandoned his cruise ship when it was…